Jun 22, 2020
Since opening CLO Jewellery in 2014 & CLO Studios in February 2016, CLO has gone on to become one of Queensland’s most-loved Design studios focusing on both residential & bespoke commercial projects. Fast forward to 2020 and Co-founders Chloe and Trudy Tozer have added an online platform and extended their impressive showroom.
Chloe Tozer, co-founder of CLO recently took time out for us to talk business, travel adventures, and provide her top coastal style tips.
Image above: CLO Co-founders, Mother & Daughter duo Chloe & Trudy Tozer
What is your professional background?
I travelled for a year after school before completing a Bachelor of Fine Arts at Queensland College of Art majoring in Jewellery & silversmithing. I undertook internships during my course & established CLO Jewellery in my second year of University as I felt so inspired by what I was learning.
After Uni I decided to open a small Jewellery studio as a workshop with a small shopfront selling pieces & my mum Trudy who is an interior designer decided to have a pop-up shop at the front selling off her left-over stock items from previous projects.
The showroom evolved quickly & my passion for interior design sparked.
Pictured: Chloe Tozer, Co-Founder of CLO Studios
Pictured: Exterior of CLO Studios
When did you first develop an interest in interior design and styling?
Looking back, I was exposed to interior styling from a young age. My parents ran hotels during my childhood & we often lived onsite. Mum would do the interior design for the hotels & I would always assist with the fit out. When I was in my teens, I completed 200 paintings for one of the hotels in Brisbane!
From a young age I was inspired by the interiors world & I don’t think I could ever work in a different field. Even during my last few years of schooling, I took half a day off per week to do art classes externally because I knew that’s what I wanted to do.
Pictured: GlobeWest Gus Transit Bench | Project: Elystan Residence | Photography: Anastasia Kariofyllidis
Pictured: Chloe at Maison & Objet Paris 2020
Are Interiors your obsession as well as your profession?
Absolutely! Art & design has always been a massive part of my life, any chance to be creative & be a part of something beautiful is a big yes from me.
Pictured: Chloe with CLO Studios showroom manager Kati | GlobeWest Mimi Dining Chairs
Who or what inspires you?
Travel has always inspired me! Growing up my parents were firm believers that travelling the world and experiencing a variety of cultures would enhance my creativity.
I spend a lot of time in Morocco, Indonesia and travelling throughout Asia. This has enabled me to bring back a deep appreciation for ‘old world skills’ used to produce the most amazing art, furniture and ‘styling gems’ from around the world.
Pictured: Chloe in Morocco
Pictured: Chloe in Morocco
Most of my inspiration comes from my experiences, places I have travelled to & the people I have met along the way. I also love being out in nature, reading & creating with any medium.
My team inspires me everyday, my loving supportive family & my partner Jack.
Pictured: Chloe & Colleague at Maison & Objet Paris 2020
How does a typical day unfold for you?
I love to wake up before the sun, do yoga, run or walk the beach with my dog Darci. It’s the best way to set yourself up for a good day!
I get into our design studio at 7:30 & plan for my day ahead. I greet all of our team members with a warm hug (missing this right now due to social distancing rules haha). We start the day with a quick team meeting to ensure we are all geared up ready for our busy day, it’s the best way to find out how everyone is feeling & how we can help each other.
Pictured: Trudy & Chloe with puppy Darci out the front of CLO Studios
My day then consists of meeting with clients, allocating new projects to our team members, liaising with overseas and local suppliers, coordinating logistics, setting up business opportunities, networking, designing new products, collaborating with team members, strategy sessions with the management team, assisting with fit outs, styling, mentoring local artists, getting involved with the local community & giving back where we can. I have just started blocking out one afternoon a week to work offsite and let my creativity flow with no interruptions. I think this is so important for the creative direction of CLO Studios.
Pictured: Chloe at CLO Studios
Pictured: Merricks Barstools | Project: Saks Sable Stays | Photography: Aimee Dodge
Describe CLO Studios' style and customer:
I would describe the CLO Style as globally inspired, a combination of styles to create our own unique aesthetic. A mix of old worldly pieces with fun new contemporary styles. Edgy art, conversational pieces, coastal luxe, young youthful accents, inspired by culture & quality craftsmanship. Our showroom brings together a curation of brands & artists who I admire.
Pictured: GlobeWest Harper Buffet | Project: Coast | Photography: Anastasia Kariofyllidis
Pictured: Artwork by Gabrielle Penfold
We have a diverse customer range, our interior design studio attracts new home buyers, anyone wanting to refresh or renovate their home. Interstate buyers who want to arrive with a suitcase & let us take care of everything!
We make sure our showroom has anything from beautiful small ticket items to large fine art paintings. We hope to attract anyone who just wants a daily dose of interior inspiration.
What is your favourite GlobeWest piece/collection and why?
I love the variety of products GlobeWest has! I don’t think we have ever not used a GlobeWest product in one of our projects! You can always find what you’re after, the quality is amazing & the prices are extremely affordable. I still can’t get passed the Haven outdoor Sofa, it’s the perfect piece to suit the ‘Noosa lifestyle’. It wins every client over by its relaxed low line look, practicality & modern comfort.
One of my favourite new arrivals is the Tully collection, the timber detail is beautiful & adds such a nice texture to your space.
What is your dream project?
I have been lucky enough to work on some amazing projects & helped bring our clients' dreams to reality. It’s been an incredible journey so far already!
I love being a part of any project as every client has such a different vision. We love being challenged as we feel it gives us an amazing opportunity to create something new & unique.
What interiors staple could you not live without?
That’s such an interesting question & something I have been thinking about through the COVID pandemic, questioning what’s important in our homes. I love a minimal aesthetic in my home & I try to only have things that have a function, hold a special memory or I connect with.
Pictured: GlobeWest Elle Pillar Coffee Table | Project: Elystan Residence | Photography: Anastasia Kariofyllidis
I couldn’t live without my small art collection, my great grandmother’s crystal wear, ceramics & treasures gifted from artisans we work with overseas. I feel a home should be a haven of things you love & should represent your spirit & life up until now. That’s the beauty of interior design, you're pulling from the essence & personality of your client into their home.
Pictured: Artwork by Gabrielle Penfold
Pictured: GlobeWest Baxter Marble Shelf Console | Project: Cania Place | Photography: Anastasia Kariofyllidis
What are your top three styling tips to create a timeless aesthetic inspired by nature and the beautiful Australian coast in your home?
My top styling tips to create a beautiful coastal aesthetic are:
1. Introduce organic textures
Pictured: Mason Round Side Table | Project: Saks Sable Stays | Photography: Aimee Dodge
2. Add luxurious layers of linen
Pictured: GlobeWest Harper Open Bedside | Project: Noosa Tree House | Photography: Nikole Ramsay
3. Consider a calming colour pallete inspired by the beautiful environment surrounding us
I think it’s important to have furniture in your home that’s comfortable, complements your lifestyle & makes you feel inspired.
Pictured: GlobeWest Granada Modular Sofa | Project: The Beach House | Photography: Anastasia Kariofyllidis
What's next for CLO Studios?
We have grown so much over the past four years, beyond my wildest expectations. I have such a strong & diverse team right now at CLO Studios, I’m so excited by what we can achieve together. We have so many exciting projects in the pipeline, we are working with some beautiful residential clients, bespoke developments & small commercial spaces.
I would like to further develop my mentoring commitment to local artists in the area & give back to our community. We have 2 art exhibitions coming up in our showroom space with female artists I admire. We are growing our online store, moving into our first multi-purpose warehouse in July & there is just so much more to look forward too!
Pictured: CLO Studios team celebrating a successful 2019
Where can people learn more about you?
You can experience our showroom at Shop 3 / 4 Lanyana Way, Noosa Heads, QLD 4567
CLO Studios are a GlobeWest referred designer.
To find a designer to bring out the best of your home's features and to complement your individual style, use our website's Find a Designer service.
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